- I write 30 blog posts per month for clients on topics ranging from social media to new technologies to design
- I snag the images for these posts (about 2/3 of posts have images)
- I write multiple articles (and versions thereof for SEO) per month on similar topics
- I write 2 newsletters per month
- I do various Web and print copywriting projects like About Us pages
- I write sales letters
- I manage social media for clients
This is what stumps people. Social media management. You do what? Exactly?
I manage social media and online presence. Let's be honest. All business owners know they are supposed to be doing this but it takes time. You have to read ALOT, have valuable things to contribute, gather followers, interact with them, update profiles, photos, read other people's blogs, leave comments and more. You have to set up backgrounds and build in links. I can do all of this and I'm doing it now.
So a typical work day is:
draft article, write 2 posts, search for and upload images, load posts and Ping them out to sites, brainstorm new post/article ideas, log in to Hootsuite or Tweedeck to interact on Twitter, hop on LinkedIn and look at discussions, invite people to join my network, search for valuable posts on other people's blogs, comment on a post at FastCompany, update profile on Wired, have phone meeting, read Changing the Channel or Wordpress for Dummies, and oh:
I have 3 blogs of my own and 3 online "personas" (business, personal and The Truth is Stranger) to manage. And I'm writing two books-or trying to but I'm written out most of the time.
I know I'm not alone. There are a ton of social media consultants, managers, online marketing managers, online business managers, virtual assistants, who are doing similar work and people don't understand how hard they work or what they do. But we love, love, love what we do...
Hats off comrades!




2 comments:
this sounds exactly like what purdue wants their "marketing consultants/new media" team members to do, but they haven't a clue as to how to go about it. they are constantly talking about facebook and twitter on how to reach the younger crowd. perhaps they need to hire a freelancer who can help them do that, or help train their current staff to do it. thoughts? or did i completely misunderstand what you do do?
Kendra! How the heck are ya?
Yes, it is exactly what companies, colleges and other organizations are doing: hiring social media managers/consultants to handle all of this. New media is also a common term.
Email me and we can talk offline?
Kelly
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